How Do "As Seen on TV" Products Really Rate? The 2004 List

How do infomercial products really rate? The 2004 list.

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Admit it. You watch infomercials. How can you not? They make up roughly one-quarter of all programming on cable and local broadcast television. And sometimes, when they tell you to "Buy Now," well, you can't resist. We couldn't either.

We tried out some of the hottest sellers. Each product was used according to the instructions by at least six and as many as nine testers. Ratings range from no stars (total junk) to four stars (genius!). So read on and enjoy. (And when you're done, tell us what you thought of these products and others.)

Shark Cordless Sweeper
$79.80 + $12.95 (S&H) = $92.75
Promise: The 3.6-pound sweeper can "take care of any mess," from pet hair to cooked food, coins, confetti and more. Its swivel handle is so easy to maneuver that "it's like driving a performance race car."
Results: "No more running over electrical cords," unplugging from room to room, or fiddling with nasty and expensive refill bags, said testers with conventional vacuums. It was superb on dog hair and various other messes, including wet food after a toddler's meal, though "not as good on wood floors." One happy dad reported: "I've never driven a race car, but it was so easy and even fun to use that my eight- and ten-year-old boys actually fought over who got to clean the house."

Flavorwave Oven Deluxe
$99.00 + $29.95 = $128.95
Promise: No more waiting for meat to thaw before you cook it. Go from "frozen solid to fabulous flavor in just minutes." Halogen infrared technology perfectly cooks anything in "up to 50 percent" less time than a conventional oven, with "no preheating."
Results: "It really did roast a whole chicken in half the time of my regular oven," said a tester who hosted a side-by-side bake-off dinner party. "Plus, my guests thought the Flavorwave chicken tasted better." But, "it takes up way too much counter space," and some claimed the food wasn't as tasty as when they cook conventionally. "My vegetables were dried out," said one tester, "even though I spritzed them with olive oil first."

Finishing Touch Hair Remover
$14.99 + $5.99 = $20.98
Promise: Pen-shaped trimmer that works "instantly and painlessly," unlike waxing or tweezing. Use it on "even the most sensitive areas" and "remove the thickest hair anywhere," without irritation.
Results: It works okay, but don't plan on using it if you're in a rush. "I had to go over the same spot several times" to get all the hair, said one tester. Plus, "it's too small and slow to clear any significant acreage." Still, some women found it less irritating on bikini areas than a razor. "I would take it on my next beach vacation," said one.

Sonic Clean Between Machine
$19.95 + $6.95 = $26.90
Promise: The "sonic-powered flossing system" is "easier, faster and better" than flossing and even "cleans where floss can't reach."
Results: "I really wanted to like this," says one tester who hates flossing. "But I couldn't get even the small attachment to fit between my teeth." Some testers were able to clean between some teeth, but all complained that they couldn't maneuver it to all the places floss can reach. "The instructions in the box even say you should use floss to reach between some teeth," said one tester. "So what's the point?"

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