Best Lasting Logo

This advertising icon has endured since 1916.

from Reader's Digest Magazine

An advertising icon since 1916, the Sun-Maid Raisins girl was based on the late Lorraine Collett Petersen, a seeder and picker from Fresno, California, where Sun-Maid began its operations. Though she’s undergone some slimming and trimming over the years, she’s still the image of outdoorsy good health that raisins, high in antioxidants and natural sugars, represent.

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