Reader Digest Version Global
Jul 29, 2012 01:50 PM EDT

Elections: Primary News Source Is TV, But Mobile Close Behind

by Caitlin O'Connell

Courtesy Google.com

You can find politics news on the web in an overwhelming number of places, but to keep up, Google’s Politics and Election team has compiled this comprehensive infographic revealing exactly how valuable digital platforms have become to politicians ahead of Election Day.

According to Google’s findings, television remains the medium most people rely on for their political news, but mobile devices are not far behind. Some of the team’s most interesting data points strongly suggest a future in which digital is the most effective platform for political campaigns to get our their message:

- More than 80% of eligible voters are online
- 83% of mobile phone owners are registered voters
- 1 out of every 3 voters in November say that they didn’t watch TV in the past week

Where do you plan on finding out the most about the candidates and their platforms?

 Infographic courtesy of Google.com

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