Yearning for an original design for a prom or wedding (or just because) but don't want to spend hours shopping? Make it yourself -- virtually. In 2005 Marilyn Kilroy and her daughters, Christine McNamara and Kathleen Vacanti, started
DressByDesign.com, which lets women select a style, neckline, length and fabric. The made-to-order frocks (around $200) arrive in about four weeks.
Illustration by David Flaherty