Do you agree with the winner in your state?
Whether you get it at an ice cream shop or enjoy a scoop at home—maybe even out of the carton (no judgment here!)—there’s no denying that ice cream is one of life’s greatest pleasures. And no matter who you ask, they’ll agree: Ice cream satisfies every time.
Everyone has a favorite flavor, and you likely also have a store brand you prefer over others. If so, you’re not alone. A study by coffee brand Coffeeness proves that one store brand reigns supreme in every state, and that fact is backed up by hard, cold data. Read on to see which ice cream brand is the most popular in your state.
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How did this new report determine the most popular ice cream brands in every state?
To determine the most popular ice cream brands in every state, Coffeeness reviewed Google Trends data. It analyzed the 2025 search volume for 27 popular ice cream brands available in stores across all 50 states. (It did not take into account ice cream shops, grocery store brands or ice cream not available in stores.) From there, it put together a ranking of the 11 most-searched brands of ice cream, one of America’s most popular desserts.
What’s the most popular ice cream brand in each state?
The most popular ice cream brand in each state has a lot of repeat freezer-aisle favorites, although there are some regional surprises thrown in. Here’s how each state ranked its favorite ice cream brand.
- Alabama: Jeni’s Splendid Ice Creams
- Alaska: Häagen-Dazs
- Arizona: Jeni’s Splendid Ice Creams
- Arkansas: Braum’s
- California: Jeni’s Splendid Ice Creams
- Colorado: Ben & Jerry’s
- Connecticut: Ben & Jerry’s
- Delaware: Turkey Hill
- Florida: Ben & Jerry’s
- Georgia: Jeni’s Splendid Ice Creams
- Hawaii: Häagen-Dazs
- Idaho: Tillamook
- Illinois: Jeni’s Splendid Ice Creams
- Indiana: Graeter’s Ice Cream
- Iowa: Blue Bunny Ice Cream
- Kansas: Braum’s
- Kentucky: Graeter’s Ice Cream
- Louisiana: Blue Bell
- Maine: Ben & Jerry’s
- Maryland: Jeni’s Splendid Ice Creams
- Massachusetts: Ben & Jerry’s
- Michigan: Hudsonville Ice Cream
- Minnesota: Ben & Jerry’s
- Mississippi: Blue Bell
- Missouri: Jeni’s Splendid Ice Creams
- Montana: Tillamook
- Nebraska: Blue Bunny Ice Cream
- Nevada: Ben & Jerry’s
- New Hampshire: Ben & Jerry’s
- New Jersey: Ben & Jerry’s
- New Mexico: Tillamook
- New York: Ben & Jerry’s
- North Carolina: Jeni’s Splendid Ice Creams
- North Dakota: Halo Top
- Ohio: Graeter’s Ice Cream
- Oklahoma: Braum’s
- Oregon: Tillamook
- Pennsylvania: Turkey Hill
- Rhode Island: Ben & Jerry’s
- South Carolina: Jeni’s Splendid Ice Creams
- South Dakota: Blue Bunny Ice Cream
- Tennessee: Jeni’s Splendid Ice Creams
- Texas: Jeni’s Splendid Ice Creams
- Utah: Tillamook
- Vermont: Ben & Jerry’s
- Virginia: Jeni’s Splendid Ice Creams
- Washington: Ben & Jerry’s
- West Virginia: Jeni’s Splendid Ice Creams
- Wisconsin: Ben & Jerry’s
- Wyoming: Tillamook
What were the regional trends?
Midwesterners have strong regional favorite ice cream brands, like Graeter’s Ice Cream, based in Cincinnati, and Braum’s Ice Cream, based in Oklahoma. Southern states tend to prefer Jeni’s Splendid Ice Creams, which is based in Ohio. There are a few strong regional outliers, like Hudsonville Ice Cream, preferred by Michiganders, likely because it’s made in Holland, Michigan. The same goes for Turkey Hill, which is preferred by those living in Pennsylvania and Delaware—the company churns ice cream out of Lancaster, Pennsylvania.
Which ice cream brand was the most popular in the U.S.?
It might not come as a surprise, but the ice cream brand most popular in the U.S. is Ben & Jerry’s. It’s reached for more than any other brand in the freezer aisle, with 14 states crowning it the winner, although it’s got close competition in Jeni’s Splendid Ice Creams (13 states). The cherry on top is that Ben & Jerry’s has 87 flavors to choose from—including Chunky Monkey, Coffee Coffee BuzzBuzzBuzz!, CherryGarcia and more—meaning that even if it isn’t your personal favorite brand, there’s definitely a flavor (or two) for everyone.
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Source:
- Coffeeness: “The Most Popular Packaged Ice Cream Brands in Every U.S. State (2025) Based on Search Data”
