A Trusted Friend in a Complicated World

Makeup

From finding your foundation to not smudging your lipstick, we’re here to help you navigate makeup products and master makeup looks experts and celebrities swear by. No need to be indimidated with eyelash curlers anymore!

Add Filter

You Won’t Believe Our Writer’s Eyelashes After She Tried a Trending Lash Serum

We used GrandeLash serum every day for six weeks to see if it would really make our lashes longer and fuller. The before and after photos speak for themselves!

I Tried Doe Magnetic Lashes—And I’ll Never Touch Traditional Falsies Again

I always assumed false eyelashes were too high maintenance for me. These easy-to-use, affordable magnetic lashes changed my mind—and I'm...


15 Best Vanity Mirrors with Lights for Better Makeup Application

These makeup mirrors are lit! Here's why you should brighten your space when putting on your face.


30 of These $7 Makeup Sponges Are Sold Every Minute

The Miracle Complexion Makeup Sponge is the secret to flawless foundation. Your skin will thank you later.


13 Best Nail Polish Removers for the Best Manicure

From straight acetone to odor-free formulas, we found the best nail polish removers for every type of polish.

This Affordable Concealer Has Over 93,000 Five-Star Ratings on Amazon

Tired of looking tired? The internet's favorite concealer can help.


20 Best Foundations for Oily Skin, According to Beauty Experts

Don't let slick skin stand in the way of a flawless complexion. These expert-recommended foundations for oily skin are here...

10 Best Setting Powders to Make Your Foundation Look Incredible

Get all of the glow and none of the shine by adding a setting powder to your makeup routine.


11 Best Primers for a Flawless Makeup Look

Consider face primer your secret weapon for longer-lasting makeup and a smooth complexion.


10 Best Foundations for Acne-Prone Skin That Fight Breakouts and Make You Look Flawless

Prevent your blemishes from getting worse with these top foundation picks.


The Sephora Holiday Savings Event Has Arrived—Here’s What You Should Shop

Save on all your beauty favorites during the Sephora holiday savings event 2022, or try something new! Stock up on...

Ulta vs. Sephora: Which Beauty Store Should You Shop At?

Is the jury out on which of these brands should earn your business? Use this at-a-glance guide to decide which...


18 Best Foundations for Dry Skin That Give You a Hydrated, Healthy Glow

The best foundations for dry skin boost hydration while giving you flawless coverage.


The 15 Best Top Coats for a Flawless Manicure at Home

The right top coat takes your manicures to the next level, locking in color and shine.


Tout icon

One Tube of This $12 Lip Stain Sells Every 3 Minutes

Over 5,000 Amazon reviewers are obsessed.


12 Best Non-Toxic Nail Polishes for 2022

These non-toxic nail polishes look good and are good for you.

The Best Foundation for Every Skin Type, According to Beauty Experts

Overwhelmed by the sheer number of foundations available? These expert-recommended picks will help you look flawless—no matter what you need...


15 Best Makeup Brushes for a Flawless Look

We spoke with makeup artists to suss out the best makeup brushes for every look.


The 18 Best Nude Lipsticks Perfect for Your Skin Tone

A neutral lip doesn't have to be boring—and these picks prove it!


15 Best Drugstore Lipsticks You Can Order on Amazon—All Under $10

Add a pop to your pout, without breaking the bank.


15 Best Waterproof Mascaras for Smudge-Free Summer Lashes

High temperatures and humidity are no match for these waterproof mascaras that makeup artists and online shoppers swear by.


20 of the Best Concealers, According to Makeup Artists

The right concealer will help you look awake, alert, and ready to face the day (or night).


The Best Grooming and Makeup Sales We’re Shopping This Week

Amazon Prime Day is still a few days away, but the deals are already starting! Save on hair care, facial...


This $8 Nail Product Will Give You Salon Level DIY Manicures

Struggling to paint your nails at home? This $8 nail product will get you salon level results.


Sephora Is Giving Kohl’s a Beauty Makeover

Calling all beauty lovers! Sephora is coming to Kohl's! Here's everything you need to know about the rollout this fall.

Magazine Cover

Subscribe & SAVE

Save Up To 84%!

This $8 Lip Balm Sells Every 60 Seconds and Cured my Chapped Lips

A tube of Dr. Pawpaw multipurpose soothing balm sells every 60 seconds. But does it help chapped lips? I tried...


This Redness-Reducing Concealer Has Over 12,000 Five-Star Reviews

Do you deal with acne, scars, rosacea, or red patches? This well-reviewed green concealer will take you from flushed to...


I Tried the #1 Selling Mascara on Amazon—Here’s Why I’m Buying It Again

A tube of this Essence mascara sells every 10 seconds. But is the #1 selling mascara on Amazon worth the...


31 of Our Favorite Amazon Prime Day Beauty Deals Under $25

Amazon Prime Day is almost here, and we have a sneak peek at all the biggest beauty bargains—including makeup, hair...


How to Find the Best Blush for Your Skin Tone

The right blush can wake up your entire face—but finding the best shade is essential. These tips from beauty pros...


Amazon’s Having a Huge Secret Beauty Sale

Find everything on your beauty wishlist at the secret Amazon beauty sale running now.