Ethan Zuckerman, creator of the pop-up ad
When one of his advertising clients, a major car company, freaked out after their ad appeared on a page celebrating … well, a certain kind of sex we can’t mention here, Ethan Zuckerman came up with a way to get ads in front of the eyeballs of consumers without seeming to be associated with the content on the page. Thus, he wrote in an essay for The Atlantic, “We ended up creating one of the most hated tools in the advertiser’s toolkit: The pop-up ad. I’m sorry. Our intentions were good.” Find out the most famous invention from your home state.
Wally Conron, creator of the Labradoodle
In the 1980’s, Wally Conron, the puppy-breeding manager for the Royal Guide Dog Association of Australia, was tasked with creating a non-shedding guide dog for a blind woman whose husband was allergic to dogs. The result was a cross between a Golden Labrador Retriever and a Standard Poodle called a Labradoodle, now the most sought-after hybrid dog in the world. You’d think Conron would be happy, right? Wrong. Everyone’s now now trying to create their own hybrid breeds: Goldendoodles (Golden Retriever/Poodle), Schnoodles (Miniature Schnauzer/Poodle), Cavoodless (Cavalier King Charles Spaniel/Poodle), Roodles (Rottweiller/Poodle), Yorkiepoos (Yorkshire Terrier/Poodle), Shihpoos (Shih Tzu/Poodle) … The result, according to Psychology Today? The poodle crosses suffer various ailments: Problems with their eyes, hips, elbows, even epilepsy. “I opened a Pandora’s box, that’s what I did,” Conron told Psychology Today. “So many people are just breeding for the money. So many of these dogs have physical problems, and a lot of them are just crazy.”