Know where to put your money
While some classic staples and utility shoes are worth the investment, many others aren’t. In general, both men’s and women’s workout sneakers and leather boots, as well as men’s dress shoes, are worth putting money into. With the proper care, they’ll last a long time (though less so with sneakers) and you’ll reap the benefit of a more expensive pair in both comfort and appearance. Women can save on basic black and nude pumps, flats and sandals, and trendy shoes in odd colors and designs. The rigors of daily use will wear them down no matter how much they cost. Have two or three investment pairs that can go anywhere, but that you don’t wear everywhere. Instead, keep them aside for special nights out (not when you’re pounding the pavement from nine to five). These simple fashion upgrades can make you look expensive.
Waterproof your shoes immediately
An unexpected sun shower doesn’t have to ruin your leather shoes. Before taking a new pair out for a spin, hit them with a spray-on waterproofing compound. For men’s shoes, test the product on the part of the shoe’s tongue that is hidden by its laces, and for women’s heels and flats, test the back end of the shoe on the side that is closest to your big toe. Once you’re confident in the product, apply it according to the directions on the bottle. Repeat once a month.