Shannon Drake, founder of The Dirt
"I think every woman spends her life looking for a great clay mask. I know I've tried hundreds of them, but none seemed to do much besides dry my skin out. That is until I found Alitura. Alitura's Clay Mask combines amazing out-of-the-box ingredients like colostrum and freshwater pearl. I mix mine with a touch of apple cider vinegar for a mini acid peel effect. It leaves your skin glowing and rejuvenated." (Here's how to find the right face mask for your skin type.)
Vicky Tsai, founder of Tatcha
Polished Classic Rice Enzyme Powder. The water-activated enzymatic formula is gentle enough for daily use, but efficacious enough to promote cell turnover in minutes. I use it each and every day to bring my skin back to neutral—now it's like brushing my teeth before bed.
The Essence. I went for years without an essence in my skincare routine, but when I learned that 97 percent of women in Japan use one daily, I had to try it. The pure and powerful formula is made of anti-aging Japanese superfoods: nourishing green tea, rice, and algae. An essence resurfaces skin and deeply hydrates to make all skincare work better.
The Silk Cream. My skin can be both dehydrated and oily, which is why I love this moisturizer. It's a rich, light gel cream that hydrates skin without weighing it down. Silk and Pearl extracts support collagen and elastin to reduce the look of fine lines and wrinkles."
Tata Harper, founder of Tata Harper Skincare
Bryan Johns, President and CEO of iS CLINICAL by Innovative Skincare
Active Serum is my overall favorite product because it addresses three things simultaneously: wrinkles, breakouts, and pigmentation. This lightweight multiitasker also produces noticeable results very quickly; in fact, you will usually notice a smoother texture overnight. It is a great product for all ages, genders, and ethnicities.
Active Serum is truly unique, and it has received countless accolades and endorsements from leading dermatologists, famous medical clinics and hospitals, and A-list celebrities (all unpaid, by the way)." These are the skin-care tips dermatologists use on themselves.
Young-Ji Park, founder of PurpleTale
"IOPE's Air Cushion is another great multi-tasker that gives me the right amount of coverage and SPF protection when I'm running out the door. And it's super easy to touch-up throughout the day, whenever I need to." (These are the sunscreens dermatologists swear by.)
Amanda Hume, green beauty expert and VERT Beauty Boutique founder
Next, the Dr. Alkaitis Organic Purifying Facial Cleanser, because it deeply cleanses and gently exfoliates without stripping the skin, helping to refine the pores and leaving the skin soft.
My last beauty must-have is my VERT Beauty Concealer Pencil. It helps hide dark circles and brightens the eye area, while also nourishing it with vitamin E and shea butter." Use these tricks to reduce puffy eyes and dark circles.
Lori Leib, creative director of Bodyography and the Bodyography SKIN line
For resurfacing and hydration, I could not live without Bodyography SKIN's Microdermabrasion Scrub and their Hydrating Mask. I use the two together to rid my face of dead skin cells and to plump and hydrate with hyaluronic acid—the cocktail of the two products seriously gives your skin a WOW effect."
Julie Clark, founder of Province Apothecary
"In the spring and summer, I love to apply only my custom face serum. Add a few drops of water or a spray of toner to the serum, and the oils will penetrate deeper into the skin."
Shel Pink, founder of Spa Ritual
"I also love Ilia's Multi-Stick in the color "A Fine Romance," and the John Rosebrook Hydrating Accelerator for the face for an instantly hydrating and refreshing spritz for a skin perk any time of day.
"All three products contain natural ingredients and are an excellent choice for green, non-toxic self-care." If you care about eliminating chemicals from your skincare and makeup routine, try these green beauty swaps.
Shadoh Punnapuzha, founder of Arya Essentials
"I honestly am lazy when it comes to a beauty routine and wanted something that does it all without having to have a 10-product regimen. Our Botanical Cleanser, which is formulated with Turmeric and Papaya Seed Oil, removes waterproof makeup and deeply cleanses skin without stripping it of the oils. Within weeks you will notice your skin will be softer, brighter and balanced.
"Our Face Oil, which is more like a serum, is high in antioxidants and helps battle aging, dark spots, and fine lines while leaving your skin looking fresh and glowing. When I stop using the Face Oil, I immediately see a difference in my skin. My complexion takes on a more dull tone. Our Face Oil uses ingredients such as Brahmi and Tulsi (Holy Basil) which have been used for thousands of years as part of skincare rituals to maintain a youthful complexion." Why you should consider a facial oil if you don't use one already.