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Shop early and avoid the rush with these top toy sales during Prime Big Deal Days. From nostalgic classics to newer must-haves, we've pulled the best Amazon toy sales. And check back often—we’re updating deals as they drop!
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Don't wait until December! These Prime-exclusive toy deals let you start holiday shopping early.
Missed Prime Day in July? Don’t sweat it. Amazon Prime Big Deal Days is here! For two days only, October 7–8, you can snag some of the hottest toy deals of the year. Whether you’re shopping for kids, grandkids, or just embracing your inner child, now’s your chance to save big on everything from classic favorites to the latest must-haves. (Our editors also found incredible budget and beauty deals.)
With holiday madness, price hikes and shipping delays on the horizon, this is your window to shop smart and early—because Christmas is closer than you think. Here are our top toy picks from the sale.
Editor’s Note: Prices and promotions are subject to change, and deals are valid while supplies last. We’ll update this page often, but we strongly suggest shopping early for the best selection.
Sale price: $21.49
This adorable 24-piece play vet set has everything your little one needs to care for their stuffed animals. It includes a stethoscope, thermometer, syringe, bottles, reusable checklist and more.
And when the clinic’s closed? Everything packs up neatly into the cute, portable tote.
Sale price: $29.99
Who says only grown-ups get to ride in style? This Fisher-Price trike is decked out in Harley-Davidson colors and graphics, with tough tires made for “off-road” fun. Built solid with a sturdy frame and wide wheelbase, it’s ready to keep up with your little speedster’s wild side.
Sale price: $149.99
If you’re new to it, a Pikler Triangle is a climbing structure for kids (about six months to five years old) that inspires exploration and builds gross motor skills.
The BlueWood Pikler Set offers 8+ combo options for endless adventures. Get it while it’s 50% off and help your kiddo boost their coordination, balance, spatial awareness and imagination.
Sale price: $54.99
I get it, most parents want to cut down on screen time and encourage more hands-on play. But for long car rides or flights, a tablet can be a lifesaver. The Amazon Fire 7 Kids offers ad-free, exclusive content, simple parental controls and a 10-hour battery for worry-free entertainment on the go.
Sale price: $16.14
Not going to lie, I kind of want this mini karaoke machine for myself. It’s portable, Bluetooth-compatible and comes with two wireless mics for duets. Plus, the built-in disco lights around the edge make every performance feel a little more like a real concert.
Sale price: $64.99
Running out of playroom space but still dreaming of a pretend kitchen? This adorable mini play kitchen might just be the perfect fit. It delivers big charm in a small footprint, featuring a farmhouse style and a cute faux-tile backsplash.
The set even comes with three play utensils, plus a pot and pan—everything your little chef needs to cook up endless pretend meals.
Sale price: $13.99
Say hello to the perfect stocking stuffer for your My Little Pony fan. This magical set includes five fan-favorite ponies—each 3 inches tall and paired with a charm shaped like their Cutie Mark. It’s the ultimate dream team, all in one adorable set, and it’s less than $15 right now!
Sale price: $34.99
Brace yourself for this heavy-duty deal: the authentic collector’s edition Tonka Retro Front Loader (normally over $60) is now more than $20 off during the sale. Inspired by the iconic 1973 Mighty Tonka, this sturdy truck is a nostalgic must-have for tiny new fans and longtime collectors alike.
Sale price: $52.68
If your kid’s a bookworm, don’t miss this deal on the Magic Tree House: Merlin Missions box set. With 25 exciting adventures guided by Merlin himself, it’s perfect for more advanced readers ready for a magical mix of history, science and imagination.
Even better? It averages just over $2 per book! That’s hours of page-turning fun at a super-bargain price.
Sale price: $34.49
Bring the classic game of Catan home for the holidays. Gather resources, build settlements and trade your way to victory on the modular board that’s never the same twice.
The sixth edition is designed for three to four players ages 10 and up—make game night way more interesting while it’s nearly 40% off during the sale.
Sale price: $10.80
This adorable Eric Carle first library set is now over 65% off, and it’s perfect for little learners. It includes four split-page board books that teach colors, shapes and numbers through fun, interactive play. Packed in a charming slipcase, this gift is ideal for toddlers just starting their reading journey.
Sale price: $124.99
This is not a drill—Barbie’s DreamHouse is over 40% off for Prime Big Deal Days! Standing over 3-1/2 feet tall with 10 play areas and plenty of furniture, this three-story showstopper is the ultimate holiday gift. Make Christmas morning magical with Barbie’s most iconic home!
Sale price: $67.99
The Melissa & Doug brand is known for durable wooden toys that encourage imaginative play. This adorable 33-piece Disney popcorn stand is reduced by more than quarter its original price, so you can make movie night extra special without blowing the budget.
Sale price: $94.49
Meet Summer—American Girl’s 2025 Girl of the Year! She’s a dog-loving baker with big dreams and a big heart. Originally $135, you can bring her home for under $100 during Prime Deal Days. Sweet deal, right?
Sale price: $34.99
LEGO’s forest figurine set is 30% off and full of woodland charm. Build it as a fox, owl or squirrel, then display your creation on a snowy stump or spruce tree stand. With posable twigs and fun accessories like an acorn, it’s a playful pick for any little builder.
Sale price: $49.99
Make the most of tummy time with this Fisher-Price wooden playmat and activity gym—now over $30 off. It includes a soft, washable mat, five sensory toys and a supportive wedge pillow, making it a thoughtful gift for new parents.
Sale price: $32.99
Think big—build small! MicroMAGS tiles are 75% smaller than classic Magna-Tiles, perfect for little hands honing fine motor skills and hand-eye coordination. Kids can mix and match them with regular Magna-Tiles to dream up mini cities with mega imagination. Snag them for 34% off during Prime Big Deal Days and let the building begin!
Sale price: $22.49
If your little one enjoys digging and sensory play, Kinetic Sand is a must-have. A cross between sand and soft dough, it’s moldable, nontoxic and hypoallergenic.
This construction-themed set includes a working crane, molds, a dump truck, two pounds of sand and a folding sandbox that doubles as a carrying case. Save 36% off the original price during the sale!
Sale price: $34.99
During Prime Big Deal Days, you can score this nostalgic 100+ piece Lincoln Logs set, complete with an anniversary storage tin, for 46% off. Made from genuine, high-quality maple wood, it’s a timeless favorite that offers endless hours of building fun for a variety of ages.
Sale price: $9.39
Add the classic Jenga game to your family-night rotation at 40% off. The beloved wooden block game is easy to learn and fun for all ages—and it makes a great stocking stuffer!
Sale price: $44.49
Buckle up! The Hot Wheels Sky Crash Tower is 30% off during Prime Big Deal Days, and it’s packed with high-flying, loop-crashing action. Kids can race multiple cars at once and send them soaring with the motorized booster to pull off epic stunts. It even stores up to 20 cars and folds up for easy, on-the-go fun.
Sale price: $110.30
Over 2 feet of action-packed fun! This PAW Patrol aircraft carrier comes with Chase and his Mighty Pups vehicle and transforms into rescue mode with the push of a button in the command center. Hit the meteor button for lights and movie sounds your kiddo will love. Even better? It’s 15% off!
Sale price: $52.99
Last but certainly not least: this adorable Melissa & Doug Piano is just $53 right now. My kiddo loves jamming out in her playroom with this tiny piano. Last year, I paid over $100 for it, so trust me when I say this is a seriously good deal.
