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14 Things You Should Always Buy at Target

Get the most bang for your buck with these food and home items.

Every editorial product is independently selected, though we may be compensated or receive an affiliate commission if you buy something through our links.

Expect more, pay less

Target, with its endless aisles of red tags and bullseyes, is a favorite to shoppers all across America. The massive store chain is a haven of sales on items from home decor to grocery items and everything in between. In a post-COVID world—where you won’t see these items in a Target anymore—finding the best price for items you need is more important than ever.

While many assume Target (or its competitor, Walmart, which doesn’t necessarily always have cheaper items) has the best deal on all items, consumers should be aware of which products are actually offered for the best price. Moreover, because Target specializes in almost everything (and nearly guarantees you’ll be walking out of the store with more items than you bargained for), it’s important to know which items you’re not buying that you should be. If you’re not careful, you might end up missing out on some of the best deals in the store without realizing it. On your next Target run, expect more and pay less by dropping these items in your cart.

Cleaning supplies

Right now, everyone is stocking up on cleaning supplies to keep themselves and their families safe. Lysol wipes, hand sanitizers, bleach, soap, and other cleaning supplies were once in short supply, but are now largely available on the shelves with a few exceptions. Still, through the pandemic, many stores are limiting purchases of cleaning supplies to one or two per customer. On the bright side, Target brand “Up & Up,” with its easily identifiable arrow symbol, offers unbeatable deals on a number of cleaning and everyday items.

While Target is one of many larger stores that can offer great deals on cleaning supplies during the pandemic, Target has an added perk during these difficult times. Julie Ramhold, Consumer Analyst with, notes that “not only do they often have reasonable prices outright, but Target tends to offer gift cards when you purchase a certain number or amount of items in these offers.” You’ll likely be buying more cleaning supplies than ever and Target wants to reward your loyalty. Make sure you’re staying on top of your safety by cleaning these items every day.

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Frozen fruits and veggies

Stocking up on frozen fruits and vegetables is a convenient way to eat more nutrient-dense foods, without food waste. Target’s frozen fruits and veggies eliminate the possibility of tossing rotten or forgotten produce. According to a Consumer Reports test, the mixed frozen vegetables from Target’s Market Pantry brand were just as crisp and fresh-tasting as Birds Eye. If you’re more interested in starting your own garden for fresh fruits and veggies, take a look at these small container gardens to inspire you.

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Nuts, seeds, and trail mix

Although nuts are high in calories and fat, they’re nutritional powerhouses. In fact, research shows that eating nuts and seeds daily could lower your risk of heart disease, diabetes, and it may even lengthen your life, according to Harvard Medical School. That said, nuts and seeds could cost a pretty penny, which is why the Target-exclusive brand Archer Farms’ 15-plus trail mix and nut packet variations are so appealing. And at $8 for a 27-oz mixed package, you can’t go wrong. Here are the sneaky ways you can save money at Target.

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Especially right now, as many Americans are leaning towards cooking and eating at home for safety reasons, seasoning and spices are necessary items to have on hand. Although a little spice can go a long way in some recipes, spices themselves are expensive pantry staples. Target, however, has lots of spices at great prices under their Market Pantry label. Staple seasonings like ground cinnamon, onion powder, and garlic powder are available for a little over $1—and the reviews are glowing.

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Paper towels, toilet paper, and tissues

Though the Great Toilet Paper Shortage and Run of 2020 is over, you never want to short on paper products. For your average everyday spills, Target’s Up & Up Paper Towels fit the bill. The towels are high scorers in absorbency and wet strength on Consumer Reports‘ paper towel rating and review list. Plus, the Up & Up brand also sells tissues and toilet paper—both of which have rave reviews too. Target gives lots of coupons for Up & Up with receipts as well.

Further, Ramhold reminds us that Target can be a great choice for paper products when you can’t (or don’t have the space to) buy in bulk: “Target offers bigger packs of these products for decent prices, rather than just buying single rolls or two packs…shoppers can buy moderate amounts without having to find space for 96 rolls of toilet paper in their homes.” Check out this secret target markdown schedule to find even more deals.

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Several cans of La Croix Sparkling water. La Croix is a sparkling water beverage distributed by Sundance Beverage Company.digitalreflections/Shutterstock

Sparkling water

Target sells LaCroix, a sparkling water brand with a cult-like following, including harder-to-find flavors like Passionfruit and Key Lime, according to reviews. And if you’re looking for a more cost-friendly alternative, the Simply Balanced Target brand for flavored sparkling water for less than $3 for an eight-pack.

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target furniture


“If you’re still working from home and you’re tired of using your coffee table as a desk space, you can find affordable pieces at Target,” says Julie Ramhold of “While they may not become heirloom pieces, you can find solid pieces to outfit your home office that won’t break the bank.” Target has a variety of affordable furniture options for the new post-COVID-19 lifestyle. The furniture will help you make the best of the situation in style. Make sure you’re making the most of your working from home time with these tips.

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heinzFaiz Zaki/shutterstock


Other great grocery-section finds at Target are condiments. Expert taste testers at Consumer Reports found that the Market Pantry Ketchup is just as full-flavored Heinz. And the Market Pantry Mayonnaise, which rivaled Hellmann’s in taste and texture, costs 25 percent less. Here are the insider secrets to help you save at all your favorite stores.

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Generic drugs

A Consumer Reports survey found that Target’s drug prices beat out chain giants like CVS, Rite Aid, and Walgreens. The generic version of Advil at Target, by the Up & Up brand, costs about $1.99 for 100 capsules—compared to $1.59 for a 50ct for Rite Aid’s store brand, per Consumer Reports. Similarly, prices at Target for Aleve and Alegra 24-hour are less than those at Walgreens and Rite-Aid. Even prescriptions are cheaper at Target. Consumer Reports found that generic prescription drugs, such as certain diabetes drugs and antidepressants, could cost as little as $4 for a 30-day supply.

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Sipping vino from a box doesn’t seem so odd when you pay less than $5 a bottle. Target’s boxed wine, Wine Cube, comes in a three-liter box that is equal to four regular bottles, Delish reports. Unfortunately, you can’t find this product for sale in every Target due to restrictions in individual states. These are the Kirkland items you should always buy at Costco.

Lego blocks - plastic construction toy -manufactured by The Lego Group based in Billund, Denmark - illustrative editorialTwin Design/Shutterstock


Target is a major player in the toy store arena—especially when it comes to the holiday season. CBS News reports that the store’s $10 off coupons, combined with the Target coupon app, could offer as much as 40 to 50 percent off toys. “Target is really good at predicting the hot toys for Christmas and pricing them lower than the competition,” Kyle James of Rather-Be-Shopping told “They know once they get shoppers in the toy aisle, they’re probably going to buy other stuff at full price. So, if your child asks for a popular, and thus hard-to-find toy this Christmas, be sure to check Target first.”

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Bath and hand towels are consistently popular Target items. Not only does the store have a great selection, but they also always have strong sales, reports. Target’s Fieldcrest and Threshold brands are especially known for being both soft and durable, according to reviews. Try to follow these rules for shopping at Target, Walmart, and more during the pandemic.

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Coffee makers

If you’re braving the office (which will definitely look quite different than you remember—here’s how to stay safe at the office) or loving working from home, you might want to get your caffeine fix at home for a while. Target has some of the best coffee makers on the market at great prices. Plus, Target is the home to a few exclusive Black & Decker coffeemakers. These are the easy ways you can save even more money at Target.

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target decor

Home decor

Got extra time on your hands while working and quarantining from home? Maybe it’s time to redecorate! Lamps, dishes, and accessory home decor items at Target are the main items interior designers recommend buying, according to TODAY. Target’s trendy designer collaborations let you add stylish decor without breaking the bank. “Side tables, baskets, clocks, vases—they do such a good job putting out great design for relatively little,” Erin Gates, a Boston-based interior designer, stylist, and creator of the blog Elements of Style told TODAY. Again, the Threshold Target brand reigns supreme in this home-centric category. Next, check out the savvy shopping tricks you’ll wish you knew all along.

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Emily DiNuzzo
Emily DiNuzzo is an associate editor at The Healthy and a former assistant staff writer at Reader's Digest. Her work has appeared online at the Food Network and Well + Good and in print at Westchester Magazine, and more. When she's not writing about food and health with a cuppa by her side, you can find her lifting heavy things at the gym, listening to murder mystery podcasts, and liking one too many astrology memes.