Do you shop with a list?Stokkete/ShutterstockMost women do, but it's more common for men to head to the store with just a few things in mind. (When a man does shop with a grocery list, studies show it's more likely to have been written by a female partner or spouse.) For this reason, women tend to go grocery shopping less, but they buy more when they do. Men frequent the grocery store more often, buying more short-term groceries and leaving pretty quickly. Fun fact: 68 percent of grocery store trips result in the purchase of ten items or fewer. (As someone who always leaves with seemingly endless bags of groceries, I'm feeling a little jealous!) This European grocery chain is all the rage here in the U.S.—this is what you need to know.
Do you make an effort to buy organic or free-range goods?Amnarj Tanongrattana/ShutterstockDid you know that natural foods tend to be located along the perimeter of a grocery store? The aisles between are largely stocked with processed goods and products—boxed cereal, baking mixes, snack packs—while the edges are home to fruits, vegetables and handmade foods found at bakery and deli counters. Often these sections contain more organic items, too, which tend to attract more women than men. That said, since 2012, there's been an 8 percent increase in the number of shoppers of every sex who avoid center-store shopping, demonstrating a shared, conscious effort to be healthier! If you're a perimeter shopper, check out our top recipes for fresh produce to make the most of your grocery store haul! Make sure to brush up on these things you might not know about organic food, too.
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Are you drawn to products labeled "light" or "diet"?Kwangmoozaa/ShutterstockIf you are, you've got something in common with many American women shoppers (but here's why you should stay away from diet sodas). By contrast, when men look for healthier options, they tend to seek out products marked "high protein" or "energy-packed." (Women and men alike will enjoy these 27 protein powerhouse snacks!)
How much money do you spend at the store?ShutterstockProfessional/ShutterstockWomen spend an average of $2.37 more per trip to the store, but this doesn't necessarily mean they spend more money on groceries overall. As mentioned above, women make less frequent trips to the store—buying more groceries per visit—while men go shopping more often. And let's consider deals and promotions. Women tend to seek out deals in-store, occasionally buying items they don't immediately need if they're offered at a good price. Men, on the other hand, will pay more money for a particular item they need, not worrying about whether it's on sale. Regardless of gender, it's possible to save money and avoid crowds every time you go to the store. Read up on our grocery store secrets. Whatever you do, don't fall for these 50 supermarket tricks.
Do you ever wind up with things you didn't intend to buy?
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