From finding your foundation to not smudging your lipstick, we’re here to help you navigate makeup products and master makeup looks experts and celebrities swear by. No need to be indimidated with eyelash curlers anymore!

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    The 15 Best Top Coats for a Flawless Manicure at Home

    The right top coat takes your manicures to the next level, locking in color and shine.

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    One Tube of This $12 Lip Stain Sells Every 3 Minutes

    Over 5,000 Amazon reviewers are obsessed.

    26 New Year’s Makeup Ideas to Sparkle Your Way into the New Year

    Start 2022 on the right note with one of these gorgeous New Year’s makeup looks that will take your party...

    The Sephora Holiday Savings Event Is Almost Here—Here’s What You Should Shop

    Save on all your beauty favorites during Sephora's Holiday Savings Event! But you have to hurry, the most popular products...

    Ulta vs. Sephora: Which Beauty Store Is Better?

    Is the jury out on which of these brands should earn your business? Use this at-a-glance guide to decide which...

    12 Best Non-Toxic Nail Polishes for 2021

    These non-toxic nail polishes look good and are good for you.

    The Best Foundation for Every Skin Type, According to Beauty Experts

    Overwhelmed by the sheer number of foundations available? These expert-recommended picks will help you look flawless—no matter what you need...

    15 Best Makeup Brushes for a Flawless Look

    We spoke with makeup artists to suss out the best makeup brushes for every look.

    The 9 Best Labor Day Beauty Deals You Can’t Miss in 2021

    Labor Day beauty sales are here! Score fabulous savings on makeup, skin care, and grooming products at Sephora, Ulta, and...

    50 Easy Halloween Makeup Ideas Almost Anyone Can Master

    Need some inspiration for the big day? Whether you want to go glam or ghostly, these easy makeup ideas will...

    What Are Soap Brows? How to Do the Viral Trend

    Soap brows are easy, on-trend, and frame your face perfectly—what more could you ask for?

    20 Best Self-Tanners for a Sun-Free Glow

    Nail the bronzy summertime glow, but skip the sun damage.

    The Best Lipstick for Your Skin Tone, According to Makeup Artists

    The right lipstick can instantly transform your look. But finding the perfect shade means first understanding your skin tone. These...

    The 18 Best Nude Lipsticks Perfect for Your Skin Tone

    A neutral lip doesn't have to be boring—and these picks prove it!

    15 Best Drugstore Lipsticks You Can Order on Amazon—All Under $10

    Add a pop to your pout, without breaking the bank.

    15 Best Waterproof Mascaras for Smudge-Free Summer Lashes

    High temperatures and humidity are no match for these waterproof mascaras that makeup artists and online shoppers swear by.

    19 of the Best Concealers, According to Makeup Artists

    No one needs to know you didn’t wake up looking this way.

    The Best Grooming and Makeup Sales We’re Shopping This Week

    Amazon Prime Day is still a few days away, but the deals are already starting! Save on hair care, facial...

    This $8 Nail Product Will Give You Salon Level DIY Manicures

    Struggling to paint your nails at home? This $8 nail product will get you salon level results.

    Sephora Is Giving Kohl’s a Beauty Makeover

    Calling all beauty lovers! Sephora is coming to Kohl's! Here's everything you need to know about the rollout this fall.

    12 Natural Makeup Looks That Will Bring Out Your Best Features

    The secret to looking effortlessly gorgeous? Don’t cover your features—enhance them!

    12 Best Makeup Removers Beauty Experts Can’t Live Without

    Balms, wipes, water, and more! These foolproof formulas get rave reviews from legions of loyal fans.

    This $8 Lip Balm Sells Every 60 Seconds and Cured my Chapped Lips

    A tube of Dr. Pawpaw multipurpose soothing balm sells every 60 seconds. But does it help chapped lips? I tried...

    This Redness-Reducing Concealer Has Over 12,000 Five-Star Reviews

    Do you deal with acne, scars, rosacea, or red patches? This well-reviewed green concealer will take you from flushed to...

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    The 17 Best Makeup Brush Cleaners, According to Beauty Experts

    Stop neglecting your makeup brushes! Choose an expert-approved makeup brush cleaner from this list to banish bacteria and get gorgeous,...

    How to Clean Your Makeup Brushes Quickly and Easily

    Haven’t cleaned your makeup brushes in ages? You’re not alone. But you need to follow these directions if you want...

    20 Best Black Makeup Brands That Everyone Can Use to Get Gorgeous

    If these companies aren’t on your radar, you are seriously missing out. Try our top picks from each brand and...

    22 Secrets Makeup Artists Wish They Could Tell You to Your Face

    Ever wonder what a makeup artist really thinks while working mere inches from your face? Seasoned pros share the feedback...

    I Tried the #1 Selling Mascara on Amazon—Here’s Why I’m Buying It Again

    A tube of this essence mascara sells every 10 seconds. But is the number one selling mascara on Amazon worth...

    This Affordable Concealer Has Over 69,000 Near-Perfect Reviews on Amazon

    Tired of looking tired? This best-selling Maybelline concealer instantly erases dark circles—and helps turn back the clock.